Followers
214k
+11.2% in last 30 days
MEDIA KIT 2026
Zafer Atalay
@atalay_family | Gothenburg, Sweden
Contact: annaatalay@hotmail.com | mzatalay@gmail.com
Turkish-speaking creator based in Sweden, sharing family travel, outdoor lifestyle, sports, education, motivation and entrepreneurship through warm, relatable storytelling.
Sports & ActivitiesTravel & EventsEducationLifestyleOutdoorsFamily & KidsCoaching & MotivationBusiness & Entrepreneurship
30-Day Reach
12.8M
Impressions
20.5M
Audience & Performance
A strong, fast-growing community with high recent reach and meaningful audience response across family, travel, lifestyle and education content.
Followers
214K
+11.2% last 30 days
Engagement
2.4%
Follower Engagement
8.27%
Total Posts
182
Total Impressions
20.5M
Total Engagements
772.1K
30-Day Total Reach
12.8M
Avg Likes
11.1K
Avg Comments
175
Key takeaway
The account combines large-scale reach with personal, family-friendly trust. This makes it suitable for brands that need awareness, emotional storytelling and authentic social proof rather than only one-off impressions.
Collaboration Opportunities
Best-fit collaborations are those that can be shown naturally inside real family life, travel, outdoor activities, education or everyday entrepreneurship.
Sponsored Reels
Native storytelling, product placement, destination highlights and campaign messages.
Instagram Stories
Launch support, event coverage, discount/code promotion, polls and swipe-style CTAs.
Travel & Event Coverage
Before/during/after coverage with real-time stories and post-event review content.
Family & Lifestyle Integration
Warm, everyday product use shown through family routines and practical benefits.
Education / Business Angle
Content around learning, remote work, entrepreneurship and career transformation.